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The practice has shown that many good teams fail. But why? Two distinguished professors, Deborah Ancona and Henrik Bresmans have examining teams across many industries and came to the conclusion that good teams fail because they are looking inward instead of outward.
They’ve gathered their result in the book, X-Teams: How to Build Teams That Lead, Innovate, and Succeed that shows how traditional team models are falling short when it comes to innovation. In order to solve this problem, you need to transform the team into a brand-new team that focuses on external outreach to stakeholders, flexible membership, extensive ties, and expandable tiers. You need to create an X-team. The book X-Teams shows how to conduct this transformation showing that the X-team will be able to adapt to ways that traditional teams aren’t. The x-team will improve the organization’s ability not only to produce creative ideas but also to execute them.