Good to Great By Jim Collins The book Good to Great is solid research conducted by Jim Collins. Using a detailed benchmark, Collins and his team recognized good companies that made the leap to great and sustained good results for at least 15 years. These companies made cumulative stock returns that beat the general stock market by an average of seven times in fifteen years. The Collins’ team analyzed the entire history of 28 companies. The goal was to discover the key determinants of how one company becomes a great one. Some of the findings listed in Good to Great include: Level 5 Leaders A Culture of Discipline The Hedgehog Concept The Flywheel and the Doom Loop The findings will help leaders put a better practice and strategy to move their organization from good to great. When you combine an ethic culture of discipline, you will get great results. Finally, it will show you how radical change can lead to a major failure. Hardcover Kindle *This book is sold by Amazon, Inc. As an Amazon Associate, PMTips earns from qualifying purchases. Rate this article: No rating